HobNob iOS

Freelance // Identity // Logo Design

 

Client :

HobNob Connect is an angel-funded startup based in Silicon Valley. The HobNob iOS app allows professionals interested in making new, meaningful connections to search for people by location, education, age, and industry.

Role :

In early 2014, HobNob's project manager reached out to me to design a logo and to provide feedback on app appearance and features.

 

 
  • IDEATION : "H"-shaped puzzle piece as a metaphor for connecting people.
  • ITERATION : multiple puzzle pieces created in 3D modeling software.
  • ITERATION : "H" and "n" puzzle pieces to represent "HobNob".
  • FINAL ICON : abstract "H" + "n" figure.
 

SKETCHES

Sketches2.jpg
Sketches1.jpg
Sketches3.jpg
 

ITERATION FLOWCHART

HobNob_Flowchart.jpg